World's Largest Self-Serve Frozen Yogurt Franchise

Live Life Making People Smile.

Menchie's grew from a single shop in Southern California into a beloved global brand with hundreds of locations. Now it's your turn to own a piece of the smile business.

$53,900 franchise fee SBA-registered brand Simple, scalable model Full franchisee support

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A family enjoying Menchie's frozen yogurt together inside a bright store
Moments that make you smile 😊
#1
World's largest self-serve froyo franchise
$8B
U.S. frozen yogurt industry
90%
of U.S. households buy frozen desserts
#11
Yelp's Most Loved Brands 2023 β€” top frozen dessert
The Opportunity

A global brand in an industry built for good times

Menchie's started out as a single frozen yogurt shop in Southern California and has evolved into a global presence that is synonymous with good times. Families are drawn to the laid-back, welcoming atmosphere β€” and to our swirly, froyo-hatted mascot, Menchie.

Frozen yogurt is an $8 billion industry in the United States, and it's projected to keep growing. 90% of all U.S. households regularly consume frozen desserts β€” a feel-good treat families reach for again and again. Menchie's, with its devotion to serving smiles and creating a positive guest experience, is an industry leader.

We are the largest self-serve frozen yogurt franchise in the world, and we continue to grow.

The bright self-serve yogurt bar inside a Menchie's store
Why Menchie's

The advantages of joining the smile business

Menchie's pairs a brand families love with a simple, scalable model and the kind of support that helps first-time owners succeed.

A brand people love

Menchie's built the "Smile Business" into a recognizable, family-friendly brand guests seek out and return to.

Simple, scalable operations

The self-serve model is designed to be approachable. You don't need prior restaurant experience to become an owner.

Marketing muscle

Owners align with an established big-brand presence that stands out among frozen dessert concepts.

A growing category

An $8B U.S. industry with broad household demand gives owners a strong tailwind to build on.

A people-first culture

From "Smilestones" to a team that feels like family, Menchie's invests in its people and its franchisees.

Financing guidance

Menchie's is on the SBA Registry, and Business Development Managers help candidates explore financing options.

Family Fun Starts Here

Smiles, toppings & togetherness

The Investment

What it costs to open a Menchie's

Transparent numbers so you can evaluate the opportunity with confidence.

$53,900
Franchise fee
$161,846–$497,979
Total average cost (range)
~$120,000
Liquid assets to qualify
~$500,000
Net worth to qualify (SBA)

Qualified franchisees will have good credit and approximately $120,000 in liquid assets and possess a net worth of approximately $500,000 in order to qualify for a Small Business Administration (SBA) commercial loan. A detailed cost of investment is outlined in Item 7 of the Menchie's Franchise Disclosure Document (FDD).

Financing options to own a frozen yogurt franchise

Menchie's is on the SBA Registry. Business Development Managers also have experience helping candidates explore other sources of financing β€” such as home equity lines of credit and self-directed IRAs β€” which can allow you to start a business using pre-tax dollars without penalties. Each candidate's financial picture is unique, and a Menchie's BDM will study your situation and educate you on your best options.

How It Works

Your path to ownership

A clear, guided process β€” from first conversation to opening day.

Request information

Complete the form and a Menchie's Business Development Manager will reach out to schedule a conversation.

Explore the fit

Discuss your goals, the model, available markets and financing to determine if we're right for each other.

Review the details

Dig into the Franchise Disclosure Document, validate with existing franchisees and finalize your market.

Open your shop

Follow Menchie's onboarding, training and support to launch your store and start serving smiles.

Ready to live life making people smile?

Take the first step toward owning the world's largest self-serve frozen yogurt franchise.

Request Free Franchise Info
Questions

Frequently asked questions

How much does it cost to open a Menchie's?
The franchise fee is $53,900, and the total average cost ranges from $161,846 to $497,979. A detailed cost of investment is outlined in Item 7 of the Menchie's Franchise Disclosure Document.
What do I need to qualify?
Qualified franchisees will have good credit and approximately $120,000 in liquid assets, plus a net worth of approximately $500,000 in order to qualify for an SBA commercial loan.
Do I need restaurant experience?
No. Menchie's self-serve model is designed to be simple and scalable, making it well-suited to first-time business owners. Menchie's provides training and support.
What financing options are available?
Menchie's is on the SBA Registry. Business Development Managers can also help you explore other sources of financing, such as home equity lines of credit and self-directed IRAs.
What happens after I submit the form?
One of Menchie's Business Development Managers will reach out to schedule a time to speak and begin determining whether Menchie's is the right fit for you.
What makes Menchie's different?
Menchie's is the world's largest self-serve frozen yogurt franchise and was named #11 on Yelp's Most Loved Brands of 2023 β€” the highest-ranked frozen dessert concept. It pairs a brand families love with a community-focused, welcoming experience.
Request Information

Start the conversation today

Complete the form and a Menchie's Business Development Manager will reach out to learn about your goals and walk you through the opportunity. It's free, with no obligation.

  • Speak directly with a Business Development Manager
  • Understand the full investment and financing options
  • Explore available markets near you
  • No restaurant experience required

Request Free Franchise Info

All fields are required. Your information is kept confidential.

Please enter your full name.
Please enter a valid email address.
Please enter a valid phone number.
Please enter a valid 5-digit zip code.
Please enter your city.
Please select your state.
Please select an option.
Please select an option.

By submitting, you agree to be contacted by Menchie's about franchise opportunities. Your information is kept confidential. All fields required.